Attractions in Orange County, Florida, attract visitors year-round.
In January 2025, Orange County, Florida, reported a remarkable $33 million in Tourist Development Tax (TDT) revenue, reflecting a 9.5% increase from last year. This surge in income is attributed to a rise in hotel occupancy and key events that attracted tourism. Major attractions and events, along with improved hotel rates, have played a significant role in boosting visitor numbers. The county is now looking to utilize these funds for important public improvements and considering changes to the allocation of TDT revenues for better transportation services.
Orange County, Florida, is buzzing with excitement as the latest report reveals that the county has raked in a jaw-dropping $33 million from the Tourist Development Tax (TDT) in January 2025. This figure marks a notable 9.5% increase from the previous year, making it the highest January revenue ever recorded!
For those who might not know, the TDT, often affectionately referred to as the “bed tax,” is a 6% tax on short-term rentals and hotel stays that last less than six months. This tax is not just a number; it reflects the vibrant visitor activity taking place in the area.
So, what’s behind this fantastic surge in revenue? The answer lies in a combination of factors that have helped boost hotel visits and stays. First off, we saw hotel occupancy in Orlando grow by 3.3%, hitting an impressive 74.4%, the highest it’s been since March 2024. Coupled with this, the average daily room rate (ADR) also saw a healthy uptick, now sitting at $202.91. That’s a 4.7% increase from last year’s $193.81!
This growth in hotel demand can largely be attributed to a series of high-profile events that drew crowds to the area. Major happenings, including exciting FC Series soccer games at Camping World, the Future of Education Technology Conference, and the annual PGA Show at the Convention Center, were big draws. Not to forget the winter school breaks paired with a long holiday weekend that also helped fill up hotels to the brim.
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